Friday, 23 April 2010

My Complaint to DBS

Saw the advertisement for mBanking app.

One very very telling mistake: What has happened to Android Phones support?

On the list are Windows Mobile, Symbian Phones (Nokia, Sony Ericsson, Samsung, LG) and of course iPhones. But there are users who are using Android based phones too (Nexus One, HTC Hero/Magic/Milestone/Dext).

The number for Android may be small now but the trend for Android phones is something one shouldn't dismiss so easily.

Here are some articles to prove my point

http://phandroid.com/2010/03/10/android-growing-ridiculously-faster-than-all-other-mobile-platforms-in-the-us/

http://news.cnet.com/8301-30686_3-10440857-266.html

Consider also who are the android users, the very people who are willing to try new stuff, who are vocal and who knows stuff inside out. In marketing research, these are the influencers, the very people who will help new products to be adopted fastest (Apple iPhones benefitted from such people too).

I guess DBS really don't treat Android users as customers? So why Android phones are not supported? Why such a half hearted launch of a new product?

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